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Teaching Others How To Place New Products with the Right Companies for Direct Sales New Product Marketing
 (The term Direct Sales encompasses Direct Selling, Party Plan, Affiliate and Network or MLM new product marketing.)

Direct sales companies are constantly seeking new products that meet their exacting criteria for Direct Sales and MLM New Product Marketing. However, understanding that criterion, and knowing how to fulfill it, requires specialized expertise. At Access To Market®, a Division of The Sheffield Group, we have that expertise. We have a complete database of companies in the industry, and we have developed a system for teaching others how to place new products with the right companies — for new product marketing.

Traditional advertising and promotion to launch a new brand or attack new markets is expensive, and many times prohibitive. The consumer is overwhelmed and confused by the claims of competitive products. Traditional methods to capture the mind of the consumer cannot compete with the high touch approach of the direct salesperson. This is relationship selling and the ultimate way to sample, demonstrate, and educate for immediate customer acceptance and long-term loyalty.

To best assist you in the Direct Selling industry, we offer a full day of consulting with our team to evaluate your product(s) or service(s) to conduct an in-depth analysis of how they can fit within the direct selling marketplace.

Our goal is to:

  • Bridge the Supplier Educational Gap to increase Direct-to-Consumer Trade
  • Create A Road Map for Access to Buyers and Training to build Relationships and Rapport
  • Open Information Channels for Mutual Buyer-Supplier Interaction, and ...
  • Set the Stage for Profitable Direct Sales Distribution

Our Direct Sales and MLM New Product Marketing consulting and coaching day consists of five steps:

Screening — We get to know your product and help you decide how to position it for our market.

Targeting — We teach you how to identify companies most likely to have an interest in your product.

Contacting — We provide sales training on successful methods of making initial company contact to enhance your potential of getting to a decision-maker.

Selling — We train and coach you on how to prepare and present your product to the direct sales and MLM company owners and product managers.

Closing — We assist you on preparing pricing strategies for this channel of distribution and coach you on closing techniques to enhance a positive response.

We look forward to working with you and helping you with a successful Direct Sales and MLM New Product Marketing campaign in the lucrative direct selling industry.

Normal consulting fees start at $3,000 for a half day and $5,000 for a full day. Please contact us for a quote regarding your special needs.


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